WZAT

WZAT
City	Tybee Island, Georgia
Broadcast area	Savannah, Georgia Hilton Head, South Carolina
Branding	Nash Icon 102.1
Frequency	102.1 MHz
First air date	1971
Format	Traditional country
ERP	100,000 watts
HAAT	404.9 meters
Class	C0
Facility ID	25549
Callsign meaning	was part of the station's former identity as "Z102"
Owner	Cumulus Broadcasting (Cumulus Licensing LLC)
Sister stations	WBMQ, WEAS-FM, WIXV, WJCL-FM, WJLG
Webcast	Listen Live
Website	savannahnashicon.com

WZAT (102.1 FM) is a radio station licensed to Tybee Island, Georgia. The station is owned by Cumulus Media, and serves Savannah, Georgia. Its studios are located on Television Circle in Savannah and utilizes a transmitter located west of the city in unincorporated Chatham County.

History

102.1 FM, known as WZAT, signed on in 1971 as a completely automated Top 40 station with the locally popular "Breakfast With Burl" program as the only exception. Airstaff was gradually added, and between a strong AM station (WSGA), and a slightly lighter top 40 station in the late-1970s as WSGF 95.5, a real format war ensued. By 1986, 95SGF had become modern-day rocker WIXV, and AM 1400 had quickly moved out of the format during the death of AM top 40 in 1982. In the 1980s to early-1990s, "Z102" was the dominant (and often only) Top 40 station in Savannah. Stations like 99.7 WHTK, Kiss 98.7, Wave 97, and Blu 92 all tried and (mostly) failed in taking on the popular Z102.

In 1992, the station was sold and flipped to modern rock as "WZAT (or later, Z102) - Savannah's Rock and Roll Radio" and, alternately, "Z102" and was a very popular Alternative rock station. Phoenix Media Partners sold the station to Cumulus in 1997. Upon the sale to Cumulus, the station repositioned as Top 40. The station has since been Top 40 and Top 40/Hot AC hybrid twice since then; it flipped to Hot AC on March 11, 2008. The next day, the station revealed its new name and positioner, which was "Mix 102-1 - The Best Mix of Music." On October 1, 2010 WZAT began stunting in preparation of a new format. On October 4, 2010, 102.1 became a sports talk station carrying ESPN Radio. On January 2, 2013, 102.1 began carrying CBS Sports Radio.

On August 15th, 2014, WZAT flipped to a country music format branded as Nash Icon 102.1. As a spin-off of the company's Nash FM brand, the Nash Icons format is designed to be a country equivalent to the older-skewing adult top 40 format, with an emphasis on music by veteran country acts alongside newer hit songs. WZAT was, alongside Atlanta sister W255CJ, one of the first two stations to adopt the format.^[1]^[2]^[3]

References

↑ "Oldies 98.9 becomes older-skewing country NASH Icon 98.9". Atlanta Journal-Constitution. Cox Media Group. 15 August 2014. Retrieved 16 August 2014.
↑ "Nash Icons launches across the country". Radio Insight. Retrieved 16 August 2014.
↑ "Wanted for Radio: More Country Greats". Billboard. Retrieved 16 August 2014.

External links

Query the FCC's FM station database for WZAT

Radio-Locator information on WZAT

Query Nielsen Audio's FM station database for WZAT

Radio stations in the Savannah, Georgia market

By FM frequency	88.1 88.7 89.9 89.5 90.3 91.1 91.9 92.3 93.1 94.1 95.5 96.5 97.3 98.3 98.7 100.1 101.1 102.1 103.1 103.9 104.7 104.9 105.3 106.1 106.9 107.9

By AM frequency	630 900 990 1230 1290 1400

By callsign	WAEV WAGP WBMQ WEAS WFXH WGCO WGML WHCJ WIXV WJCL WJLG WJWJ WLFS WLHH WLVH WLXP WQBT WRHQ WRWN WSEG WSGA WSOK WSVH WTHG WTKS WTYB WUBB WVSC WXYY WYFS WYKZ WZAT

Georgia radio markets Albany Atlanta Augusta Brunswick Columbus Macon Savannah Valdosta Other Georgia radio regions Rome Thomasville/Bainbridge Waycross See also List of radio stations in Georgia Hilton Head Radio

Radio stations in the Hilton Head, South Carolina market

By FM frequency	88.1 88.7 89.5 89.9 91.1 91.9 93.1 94.1 95.5 96.5 97.3 98.7 100.1 100.5 101.1 102.1 103.1 103.9 104.9 105.3 106.1 106.9 107.9

By AM frequency	630 900 1130 1230 1290 1400 1490

By callsign	WAEV WAGP WBMQ WEAS-FM WFXH-FM WHHW WIAR-LP WIXV WJCL-FM WJLG WJWJ-FM WLFS WLHH WLVH WLXP WQBT WRHQ WRWN WSEG WSOK WSVH WTKS WTYB WUBB WVGB WVSC WXYY WYFS WYKZ WZAT

South Carolina radio markets Charleston Columbia Florence Greenville–Spartanburg Myrtle Beach Rock Hill Other South Carolina radio regions Hilton Head See also List of radio stations in South Carolina Savannah Radio

Country radio stations in the state of Georgia

Stations	WAAC – Valdosta WAJQ-FM – Alma WBAF – Barnesville WBTR-FM – Carrollton WBYZ – Baxley WCJM-FM – West Point WCOH – Newnan WCON – Cornelia WCON-FM – Cornelia WDAL - Dalton WDEN – Macon WEKS – Zebulon WFDR - Manchester WFFM – Ashburn WGCO – Midway/Savannah WHIE – Griffin WHKN – Millen WIFO – Jesup WIHB – Macon WIHB-FM – Gray WISK-FM – Americus WJCL-FM – Savannah WJTH – Calhoun WKAA – Willacoochee WKAK – Albany WKBX – Kingsland WKCN – Lumpkin WKHX – Marietta WKKP – McDonough WKLY – Hartwell WKNG – Tallapoosa WKUB – Blackshear WKZR – Milledgeville WKZZ – Tifton WLHR – Lavonia WLJA – Ellijay WLUB – Augusta WLYU – Lyons WMCG – Milan WMNZ – Montezuma WMOQ – Bostwick WNGC – Toccoa WOBB – Tifton WOKA-FM – Douglas WPEH – Louisville WPPL – Blue Ridge WQCH – Lafayette WQZY – Dublin WRJY – Brunswick WRLD - Columbus (Valley, AL) WSGA – Hinesville WSGC – Elberton WSNT – Sandersville WSNT-FM – Sandersville WSRM – Coosa WTHO – Thomson WTIF-FM – Omega WTSH – Aragon WTUF – Boston WUBL – Atlanta WUCG-LP – Blairsville WUFF – Eastman WUFF-FM – Eastman WULK – Crawfordville WXLI – Dublin WXRS-FM – Swainsboro WYNR – Waycross WYUM – Mount Vernon WYYZ – Jasper WZAT – Tybee Island/Savannah WZCH – Warner Robins WZQZ – Trion

Defunct	WBBK – Blakely WCUG – Cuthbert

See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Georgia

Cumulus Media

AM radio stations	KAAY KABC KAOK KARN KBED KBGG KBOI KCMO KCSF KCUB KESP KFAY KFNZ KFRU KGO KIKR KKAT KKOB KKOH KLIF KLIK KMAJ KMJ KNBR KNEK KNML KNSH KPUR KPZK KRMD KRUZ KSCR KSFO KTBL KTCK KTCT KTIK KTOP KTUC KUGN KVEN KVOR KWPN KXZZ KYNG WAAV WABC WALG WAPI WARM WAYS WBAP WBBF WBBW WBMQ WCOA WDUZ¹ WFAS WFNC WFNR WFTW WGLD WGOC WGOK WGOW WGPC WHBT WHGB WHLD WHLL WHSC WIBR WICC WIOV WISW WJBC WJCW WJLG WJOX WJR WJRW WKLQ WKY WLBY WLS WLTI WLWI WLZR WMAC WMAL WMSP WNAM WNML WOSH WPIC WPRO WPRV WRAD WRIE WSBA WSKO WSOM WSSO WTKA WTMA WTRX WUMP WVEL WVLK WVNN WWCK WXLM WXOK WXQW WXSM WYMB WYNN

FM radio stations	K279BI KAMO-FM KARN-FM KARX KATC-FM KATM KATT-FM KAYD-FM KBBM KBBQ-FM KBBY-FM KBCY KBEE KBER KBIU KBUL-FM KBXR KBZU KCDD KCFX KCHZ KCJK KCMO-FM KDJK KDRF KDVB KDVV KEHK KESN KENZ KFFG KFOG KGGO KHAY KHKI KHKK KHOP KHTB KHXS KHYT KIIM-FM KIPR KIZN KJJY KJMO KJOY KKEG KKFM KKGB KKGL KKMG KKND KKOB-FM KKPK KKWD KLAL KLIF-FM KLOS KLSZ-FM KLUR KMAJ-FM KMCK-FM KMEZ KMGA KMGV KMJ-FM KMJJ-FM KMJK KNEK-FM KNEV KNRQ KOLI KOMS KOQL KPLA KPLX KPUR-FM KQFC KQHN KQIZ-FM KQLK KQOB² KQRS-FM KQSM-FM KQXC-FM KQXL-FM KQXY-FM KRBE KRMD-FM KRMW KRRF KRRQ KRST KRWP KSAN KSCS KSKS KSMB KSZR KTCK-FM KTCX KTIK-FM KTLT KTOP-FM KUBL-FM KUJZ KURB KVMA-FM KVYB KWIC KWIN KWNN KWQW KWYE KWYL KXKC KXXR KYIS KYKZ KYYI KZEL-FM KZJF KZRK-FM W264AK WABD WAOA-FM WAQX-FM WARM-FM WBBL-FM WBHD WBHT WBLX-FM WBNQ WBRW WBSX WBWN WBZE WBZF WCMG WCTO WCYN-FM WDAI WDEN-FM WDLT-FM WDRQ WDUZ-FM¹ WDVD WDZZ-FM WEAN-FM WEAS-FM WEBE WEDG WEGC WEMX WFBE WFMS WFTK WFYR WGFX WGKX WGLF WGLO WGNI WGOW-FM WGRF WGRR WGVX WHBX WHHY-FM WHKR WHLZ WHNN WHOT-FM WHRP WHTS WHTT-FM WILZ WIOG WIOV-FM WIVK-FM WIWF WIXO WIXV WJAD WJBC-FM WJCL-FM WJEZ WJJK WJOX-FM WJQX WJTQ WKAK WKDF WKHX-FM WKIM WKKO WKOR-FM WKOS WKQZ WKRU WKSM WKXS-FM WLAV-FM WLAW WLCS WLEV WLFF WLLF WLS-FM WLTO WLWI-FM WLXC WLXX WLZN WMAL-FM WMAS-FM WMDH-FM WMEZ WMGB WMGL WMGS WMGU WMIM WMNX WMOS³ WMXS WMXT WMXU WNBM WNCV WNKT WNML-FM WNMQ WNMX WNNF WNNK-FM WNNX WNSH WNTQ WNUQ WOFX-FM WOGB¹ WOGT WOKI WOMG WORC-FM WPCK¹ WPEZ WPKR WPLJ WPRO-FM WPSK-FM WQGN-FM WQHZ WQKL WQLH¹ WQQK WQQO WQSM WQUT WQVE WQXA-FM WQXK WRBO WRCQ WRKN WROK-FM WRQN WRQQ WRQX WRRM WRRX WRWM WRXP WSEA WSJR WSKZ WSM-FM WSMS WSOX WSSX-FM WSYN WTCB WTNR WTOD WTYB WUHT WVBO WVIB WVLK-FM WVNN-FM WWBU WWCK-FM WWFF-FM WWFN-FM WWFX WWIZ WWKI WWKL WWKX WWLD WWLI WWLS-FM WWWM WWQQ-FM WWSN WWTN WWWQ W255CJ/WWWQ-HD2 WWWW-FM WWWZ WXBM-FM WXFX WXKC WXKR WXKR-HD2/W265CB WXLO WXMX WXTA WXTL WXZZ WYAY WYFM WYNN-FM WYZB WZAT WZCY-FM WZNS WZPW WZRH WZRR WZYP

Radio networks	Arkansas Radio Network CBS Sports Radio* Titans Radio Network Westwood One (see navpage)

Online assets	iHeartRadio¹

Television-related assets	Nash TV

Other assets	Broadcast Software International CumulusJobs.com San Francisco Giants (minority interest in LP)

See also	Citadel Broadcasting Cumulus Media Networks Susquehanna Radio Corporation

¹ = Owned by iHeartMedia; operated by Cumulus under an LMA. ² = Co-owned with Champlin Broadcasting under an LMA. ³ = Operated by the Mohegan Sun under an LMA. AaBbCc = Owned by The Walt Disney Company; operated by Cumulus under an LMA. * = Owned by CBS Radio, operated by Cumulus.

Coordinates: 32°03′29″N 81°20′17″W / 32.058°N 81.338°W / 32.058; -81.338

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