Unilog Content Solutions

Unilog Content Solutions
Private
Industry E-commerce
Founded 1998
Founder Achutha Bachalli
(Chairman & CEO)
Headquarters Bangalore, India
Area served
Worldwide
Key people
Suchit Bachalli
(President, North America)
Products Software
Website Official Website

Unilog Content Solutions (or simply, Unilog) is a global technology company specializing in e-commerce and product data management in the B2B marketplace.[1][2] Their flagship product is CIMM2, a software platform designed to facilitate commerce and communication between businesses.[3] The company is headquartered in Bangalore, India[4] with North American headquarters near Philadelphia, Pennsylvania.[5] In 2015, Unilog was named one of the "50 Fastest Growing Tech Companies" by The Silicon Review.[6]

History

Unilog was founded in 1998 by Achutha Bachalli and Vatsal Poddar in Bangalore.[7] The company was originally known as Srisoft and offered low-end B2B services like data entry and cataloging. Companies often outsourced engineering work to Unilog in its early days. In 2001, Unilog's employee base dipped from 100 to 15 as a result of the dot-com bust. In 2004, Suchit Bachalli (the founder's son) joined the company. Also in 2004, Unilog earned its first major client in Fisher Scientific, a United States-based biotechnology company.[8]

In 2007, Unilog opened a research and development facility in Mysore where it now employs close to 600+ engineers. Two years later, the company began looking into potential product offerings rather than services.[8][9] In 2011, the business opened its North American headquarters in the Philadelphia suburb of Wayne, Pennsylvania. They also launched their B2B e-commerce software, CIMM2, that year.[5] One of the first clients to purchase and operate the CIMM2 software was SupplyForce.[10] By 2015, the customer base in the United States had grown to around 100.[5]

In January 2015, it was announced that Unilog had been selected by the state of Pennsylvania to take part in the Keystone Innovation Zone tax credit program.[11] In September 2015, the company received an undisclosed amount of investor backing from Kalaari Capital.[12][13] In October 2015, Affiliated Distributors (AD) announced that it would be deploying Unilog's CIMM2 software to manage its e-commerce offerings for its distributors.[14][15]

Products

Unilog's flagship product is the CIMM2 software system. It is an e-commerce platform specifically designed for businesses who sell to other businesses. It includes numerous features including product information management, product content management, an e-commerce shopping cart, cataloging, and others.[1][14] The software also contains data analytics capabilities. Many of Unilog's clients who use the CIMM2 software system are wholesale distributors.[3] Unilog also sells XRF2, which is "big data" analytics software program.[8][16] The software analyzes details like product specs, pricing, and other performance metrics.[16]

Recognition and awards

In 2015, Unilog was named one of the "50 Fastest Growing Tech Companies" in the United States by The Silicon Review.[6] Also in 2015, the Philadelphia Business Journal listed Unilog's North American President, Suchit Bachalli, among their 2015 "40 Under 40" list.[17]

References

  1. 1 2 Demery, Paul (12 January 2015). "Unilog plants new U.S. roots to grow its B2B e-commerce technology". Internet Retailer. Retrieved 13 October 2015.
  2. "Unilog". www.crunchbase.com. CrunchBase. Retrieved 13 October 2015.
  3. 1 2 "Leveling The Digital Playing Field For Small Suppliers". PYMNTS. 28 April 2015. Retrieved 13 October 2015.
  4. Khan, Sobia (11 March 2014). "Unilog Content Solutions forays into luxury retail business". The Economic Times. Retrieved 13 October 2015.
  5. 1 2 3 Vider, Elise (25 June 2015). "In Wayne, Unilog grows with e-commerce". Keystone Edge. Retrieved 13 October 2015.
  6. 1 2 "50 Fastest Growing Tech Companies". The Silicon Review. 17 June 2015. Retrieved 13 October 2015.
  7. Abrar, Peerzada (27 December 2012). "How Unilog managed to change fortunes in midst of slowdown". The Economic Times. Retrieved 13 October 2015.
  8. 1 2 3 Chamikutty, Preethi (29 March 2014). "Age is no bar to startup, ask 70-year-old Achutha Bachalli of Unilog". YourStory.
  9. "Unilog sees opportunities in Mysore". Business Line. 11 March 2014. Retrieved 13 October 2015.
  10. Demery, Paul (2 March 2015). "Corporate buyers drive up online sales at SupplyForce.com". Internet Retailer. Retrieved 13 October 2015.
  11. Gough, Paul J. (14 January 2015). "See which local startups are getting Keystone Innovation Zone tax credits". Pittsburgh Business Times. Retrieved 13 October 2015.
  12. Sharma, Disha (16 September 2015). "Kalaari backs e-commerce analytics firm Unilog". VCCircle. Retrieved 13 October 2015.
  13. Chandra, Nandini (17 September 2015). "Kalaari Capital Invests In B2B Ecommerce Startup Unilog". Inc. 42 Magazine. Retrieved 13 October 2015.
  14. 1 2 Demery, Paul (7 October 2015). "A distributors' collective fires up a new digital strategy". Internet Retailer. Retrieved 13 October 2015.
  15. "AD Announces eCommerce Initiative to Help Independent Wholesale Distributors Compete in a Digital World". MarketWatch. 7 October 2015. Retrieved 13 October 2015.
  16. 1 2 K, Ershad (7 August 2012). "Unilog Announces SaaS Product XRF2". Computer World. Retrieved 13 October 2015.
  17. "PBJ announces 2015 40 Under 40 winners". Philadelphia Business Journal. 31 March 2015. Retrieved 13 October 2015.
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