Simón Bross

Simón Bross
Born (1960-02-22) February 22, 1960
Mexico
Occupation director, filmmaker, producer, screenwriter

Simón Bross (born February 22, 1960) is a Mexican director and producer. He is known for being one of the most awarded directors in adversiting of México and Latin America. [1] [2]

As a director in adversiting he has won at world's most important festivals: London International Advertising Awards, New York Festival, FIAP (Spanish: Festival Iberoamericano de Publicidad), Círculo de Oro, Clio Awards, and Cannes Lions.

He is the first (and only) Mexican director to be named member of FIAP's "Hall of fame". Also, Círculo Creativo de México gave him a special tribute for his career in the advertising industry. The Gunn Report (England) ranked him among the world's best advertising film directors. He also won the award Volcán de Oro in the Festival Pantalla de Cristal for his brilliant career achievements (including other mentions).

He also directs and produces for television. He participated as executive producer in "Diario de un cocinero", which won an award for best TV program by the Travel + Leisure magazine. In feature film area he has produced such movies as Who the Hell is Juliette? (Spanish: ¿Quién diablos es Juliette? , Second Century (Spanish: Segundo Siglo ), "Elvira", Carrière 250/Jean Claude Carrière, as well short film.[3] Produces and directs "Bad Habits" and presents in the Cannes Film Festival. After, Morelia Film festival awarded him for his film trajectory. Today he produces and directs fiction films, documentaries, short films, TV series and advertising films.

Today

President Jury in the area of Audiovisual Production Techniques for the FIAP 2015. He is also been invited to be a part of New York Festival's jury in the area of Grand Jury/Film Craft.

He produced Saul Masri's short film "Matices" which won Best Drama Short in KisaKes Short Film Festival (Turkey) and first place in the International Jewish Film Festival (Mexico).

He is also executive producer in the successful Mexican feature film "Nosotros los Nobles".

Opinions

"Simón works in favor of the idea and not for the production. His contributions as a director always make creative ideas richer. I don’t know how but if there's an idea that starts in A, he takes it to Z. He's got magic and he perfectly knows how to get the brand the added values it needs and raise its sales to the point it makes fortunes. It's important to highlight that his success is not searching for awards, he doesn’t live for them. He's success is due to the effectiveness of his commercials; they raise sales and make great business for the clients." -José Becker

"Simón Bross is a director who respects the creative idea. He is impeccable in production and brilliant directing actors. He is very clear that production values go in function of the creative idea (script), and he knows how to maximize those values. In addition, he's totally honest when it comes to giving feedback of the creative ideas. He always finds the way to make the idea richer and establish clear production criteria (meaning he finds the right actor, location and other elements that were visualized in the initial idea). He directs commercials in a very special way: he achieves credibility and makes the target identified with them. We work in each commercial just as we would work on a feature film: my creative labor is to make the script and then he takes that idea into the screen taking care of each element on the scene." -Lourdes Lamasney

"Simón has a great passion for advertising and he adds a lot to all the creative ideas he directs. He cares that the consumer gets connected to the ideas. He analyzes how to make commercials that we’ll be remembered and will not get lost." -Tony Hidalgo

"Simón has a great criteria to the select creative ideas he wants to direct. When he detects a good idea he knows how to get close to the creative to make it even better. Working with him is like working with another creative, the only difference is that he directs and he also knows the bases of advertising." –Yuri Alvarado.

"Simon knows exactly what to do and know how to do the main thing , which helps to enrich the scripts achieving their business connect with people in seconds. " Tebo Samaniego.

Mentions, awards and nominations

References

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