Nestlé Nesvita Women of Strength '09

Nestlé Nesvita Women of Strength '09
Genre	Educational Talk Show
Written by	Mohsin Farooq
Directed by	Kamran Qureshi and Iram Qureshi
Presented by	Ayesha Khan
Theme music composer	Imran Rafique & Ahsan Ali Taj
Original language(s)	Urdu
No. of seasons	1
No. of episodes	26
Production
Executive producer(s)	Haroon Qureshi
Producer(s)	Sajjad Gul
Location(s)	Lahore and Karachi, Pakistan
Cinematography	Irshad Ali Arshy
Editor(s)	Khurram Siddiqui
Running time	25 minutes
Production company(s)	Evernew Group
Distributor	Maxus
Release
Original network	Geo TV, ARY TV, TVOne Global
First shown in	Geo TV, ARY TV, TVOne Global
External links
[official website Evernew Group]

Nestlé Nesvita Women of Strength '09 was a weekly television talk show, which selected young women, ages 14–25, to promote education, skills and choosing the right career. The show was hosted by Ayesha Khan, directed by Kamran Qureshi & Iram Qureshi and produced by Sajjad Gul's Evernew Group for Nestlé Nesvita.

Nestlé Nesvita's Women of Strength initiative aims to provide young urban women with the tools and guidance to create positive, goal-achieving changes in their lives. It tells stories of strength from women who thought they had achieved something extraordinary in life and deserved the title of ‘Woman of Strength’.^[1][2][3]

The Concept

Every woman is strong if she can believe in her and trust on her abilities. Women is the judge, jury and the lawyer. She runs the country, makes laws in the parliament, masterminds hostile takeovers in multinationals, anchors the network’s primetime shows, flies a MIG jet fighter, and runs a chain of branded stores.

In between, she raises a family, runs the household and balances the marital equation. She’s a woman of substance. She’s a woman of strength. She does all that she can.

The Show

The show starring 26 Nestle Nesvita Women of Strength selected after going through a detailed screening process on the basis of their goals and believe in them. Each show focuses an inspiring young woman and spend a day with her in school, family and friends, to explore the factors involved to be high achiever, her goal and vision.

Live audience, her parents and mentor, a top professional from the respected field were invited in a show and run that package on set to introduce woman of strength. A female celebrity guest was there every week in the show as role model who've struggled and achieved a lot in life. In order to appreciate these women and promote their skills they were awarded Nestle Women of Strength Award for the week. In the end of the show Woman of Strength writes their goal, signs it and put that shield in a showcase area of the set.^[4][5]

The Themes, Goals & Guests

Every week show has a different theme.

The Target

If these ambitious girls are able to achieve even a little bit of what they are aiming for, team will consider it a success of the show and first step in the right direction. And when these girls find their way towards doing something larger than life, we can all be proud of them as icons.^[6]

Soundtrack

External video

A promotional video of Nestlé Nesvita Women of Strength '09

The theme song Khuch Khowab hen (English: There are some dreams and destinations...) was composed by Ahsan Ali Taj & Imran Rafique and sung by Maham Fatima. It was written by Sabir Zafar. Theme instrumentals and slow version of the song were used in the show.

See also

• Ariel Mothers
• Nestlé Nido Young Stars

References

External links

• Nestlé Nesvita Women of Strength '09 at the Internet Movie Database
• NWOS 09 Facebook Page
• Director on set
• The Making Show