Nagi Noda

Nagi Noda (野田 凪 Noda Nagi) (November 18, 1973 – September 7, 2008) was a Japanese pop artist and director born in Tokyo.

Noda worked as a freelance art director and as an artist and fashion designer. She created camapigns for Nike and Laforet and a short film for Panasonic. Noda's works are defined by artificiality and seriality, balancing between visual art and commercial relations with a high degree of creativity and non-conformity in their aesthetic and narration. Among her works are the short film Mariko Takahashi's Fitness Video for Being Appraised as an "Ex-fat Girl", the half-panda-half-something-else Hanpanda life-sized figures, and the video for Japanese singer Yuki's song "Sentimental Journey". Other works include direction of a television advertisement for Coca-Cola (with music by Jack White), collaboration with Medicom Toy to produce Nagi Noda Be@rbrick, the video for the Scissor Sisters song "She's My Man", and the video for "Hearts On Fire" by Cut Copy, it was the last music video she made.

The Works of Nagi Noda often make a disconcerting impression, with an aesthetic ranging from surreal to bizarre to poetic. (biography at Women in Graphic Design)[1]

Nagi died on September 7, 2008, at age 34, after surgical complications from injuries sustained in a traffic accident the previous year.[2]

References

  1. quote from biography of Nagi Noda by Gerda Breuer and Julia Meer: Women in Graphic Design, p. 523, Jovis, Berlin 2012, ISBN 978-3-86859-153-8
  2. "Nagi Noda, Japanese artist and director, has passed away.". boingboing.net.

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