Indiaplaza
|
Indiaplaza logo. | |
| Available in | English |
|---|---|
| Owner | K Vaitheeswaran |
| Website |
www |
| Alexa rank |
 3,698 (October 2013)[1] |
| Launched | 1999 |
| Current status | inactive |
Indiaplaza was an Indian electronic commerce.[2] Indiaplaza was one of the pioneers in the online shopping space in India.[3][4][5] It was earlier known as Fabmall or indramall, after which the company acquired US-based online shopping firm Indiaplaza.com and rebranded itself as Indiaplaza.in in India, and as Indiaplaza.com in the United States, which were later merged into a single website.[6]
History
In June 1999, K Vaitheeswaran[7] and five of his friends including V S Sudhakar, Vipul Parekh, Hari Menon, V S Ramesh and Sundeep Thakran founded India's first online departmental store. The website Fabmart.com was launched in September 1999 which then offered only music CDs for sale. Between February and October 2000, the website introduced additional categories including books, movies, watches, and groceries. In February 2002, they launched the first offline grocery store in Bangalore, India.
Funding
Indiaplaza.com received angel funding from The Indigo Monsoon Group (IMG), a private investment firm based in the USA known for investing in Indian Internet and mobile domains. IMG's other investments include Sulekha.com, a leading online community for Indians integrating social media with local commerce, and EShakti.com, a leading online India-inspired and customized apparel retailer aimed at a global audience.[4] In February 2011, Indiaplaza successfully concluded a deal for Series A US $5 million funding from Indo-US Venture Partners (IUVP) who had previously invested in other internet companies like Myntra, and Snapdeal.[8]
Despite securing these funding sources, Indiaplaza was unable to raise sufficient funding in 2012–2013, which meant that the company had to cease trading. That brought to an end one of the pioneers of Indian e-retail which brought itself repute much before Amazon, Flipkart, Snapdeal and others had even planned to begin.
Partnerships
Indiaplaza had many alliances with media companies including Business Standard (bsbazaar.com), Sify.com, and with publishing houses like The Hindu and Business Standard to power their e-commerce initiatives.
Product range
Indiaplaza offered few thousand products online including books, CD-ROMs, cameras, mobile phones, apparel, jewelry, flowers, chocolates, watches, and food items.[2][9] However, industry experts have stated that services and the products were very unreliable. There were a few cases of piracy that also came in light last year that were shipped by Indiaplaza.com to customers.
Indiaplaza Golden Quill Book Award
The "Indiaplaza Golden Quill Book Awards" was instituted by Indiaplaza in 2008, to be conferred to an Indian author domiciled in India. The award was for an original full-length novel or work of fiction in English or a translation into English of an original full-length novel or work of fiction of any Indian language published in India in the previous calendar year.
See also
References
- ↑ "Indiaplaza.com Site Info". Alexa Internet. Retrieved 2012-10-15.
- 1 2 "Indiaplaza.in Looking At $10M Fundraise". Reuters. 2011-03-15.
- ↑ "Site for shoppers". The Hindu. Chennai, India. 2007-09-13.
- 1 2 http://www.moneycontrol.com/news/business/fabmallcom-acquires-indiaplazacom_262749.html
- ↑ "Online retail: Are e-retail firms in India building a bubble again?". The Times Of India. 2011-07-19.
- ↑ http://www.thehindubusinessline.com/todays-paper/tp-marketing/article1646912.ece
- ↑ "7 Lessons From The Failure Of E-Commerce Pioneer Indiaplaza". Huffington Post. 25 December 2015. Retrieved 20 September 2016.
- ↑ http://www.medianama.com/2011/08/223-seventymm-diversifies-into-e-commerce/
- ↑ http://www.business-standard.com/india/news/indiaplaza-raises-vcnea-indous/442210/