Hal Bringman

Hal Bringman
Nationality American
Occupation Digital media expert and marketing executive
Known for MP3.com IPO,[1] DoubleDown Interactive acquisition

Hal Bringman is an American marketing executive[2] best known as founder and president of NVPR, a digital media development company.[3] Bringman is also a columnist for Digital Media Wire,[4] and serves on the board of directors for Public Knowledge, a digital media advocacy non-profit group,[5] in addition to being an angel investor.[6] Bringman serves as the social gaming chairman for EIG, the European iGaming Congress and Expo owned by event conglomerate Clarion.[7]

According to the New York Times, "during the dot-com boom, Bringman helped mold the public image of the music-sharing services MP3.com and Napster."[2] His firm typically takes equity stakes in startup companies in place of fees. NVPR won the first "TV 360" competition at the Banff World Television Festival.[4] His career and experiences have been chronicled in books and a documentary, including Off The Charts by Bruce Haring,[8] the documentary film I Need That Record,[9] and Sonic Boom, a 2002 book by John Alderman with a forward by Herbie Hancock.[10]

Career

MP3.com

Upon graduating college, Hal Bringman worked in the music industry on the east coast and subsequently moved to Los Angeles from New York in 1997.[5] He founded Hal Bringman Public Relations in Los Angeles,[2] with the digital music distribution website MP3.com as the firm's first client,[5] Bringman created the public relations strategy for the company,[1] and according to the New York Times, "during the dot-com boom, Bringman helped mold the public image of the music-sharing services MP3.com and Napster."[2]

In 1999 MP3.com went public and for a time its value approached $7 billion.[1] According to Credit Suisse, it was their single largest independent Internet IPO of the time,[11] raising nearly $380m in one day.[4] Bringman worked with MP3.com until October 1999,[11] after which it was acquired by Vivendi Universal.[1]

NVPR

In 2001, Fabrice Grinda asked Bringman to handle public relations for the start-up company Zingy, a ring tone provider, in exchange for a percentage of the business. The business sold for $100 million in 2005.[1]

Bringman later formalized the concept of exchanging company equity for marketing and business development services, founding New Venture PR[1] (shortened to NVPR).[4] The New York Times has stated that "Bringman...typically take[s] an equity stake in their clients' companies rather than charge a fee for their services."[1] The firm often works with "disruptive ITV startups whose business models challenge both legacy business models and lagging copyright reform."[1][5] NVPR won the first "TV 360" competition at the Banff World Television Festival.[4] NVPR is currently based in Seattle[5] with a creative services satellite in Buenos Aires[4] that he started after moving to Buenos Aires in 2008,[12] where he maintains a home in addition to Seattle.[13]

Social gaming and iGaming

Starting in October 2010, Bringman began working on social gaming strategy for Double Down Interactive, the world's largest virtual casino.[11] DDI became the fourth most popular social feature on Facebook within a year, and Bringman introduced the company to International Game Technology, who acquired the company for $500 million.[5] According to VentureBeat, as of April 2012 Bringman is chairman of the social media portion of the iGaming Summit.[14]

Other positions

Public Knowledge, a Washington, D.C-based digital media advocacy non-profit aimed to "preserve the openness and innovation of the Internet," announced in December 2012 that Bringman had joined its board of directors.[5]

He is also a contributing columnist to the publishing company Digital Media Wire and other publications.[4]

See also

References

  1. 1 2 3 4 5 6 7 8 Napoli, Lisa (September 20, 2005). "Giving Start-Ups a Leg Up, for a Slice of the Pie". New York Times. Retrieved 2014-02-04.
  2. 1 2 3 4 Napoli, Lisa (January 19, 2003). "Executive Life; No, I Insist: You Pick Up the Check". New York Times. Retrieved 2014-02-04.
  3. ↑ "Team". NVPR. Retrieved 2014-02-04.
  4. 1 2 3 4 5 6 7 "Hal Bringman, Founder & President, NVPR". Digital Music Forum. Retrieved 2014-02-04.
  5. 1 2 3 4 5 6 7 "Public Knowledge Appoints NVPR President To Board of Directors". Public Knowledge. December 11, 2012. Retrieved 2014-02-04.
  6. ↑ "Hal Bringman". Angel.com. Retrieved 2015-02-28.
  7. ↑ "PDF: Industry experts to discuss commercial viability and regulation of gambling on Facebook at the 11th European iGaming Congress and Expo" (PDF). European iGaming Congress and Expo. August 8, 2012. Retrieved 2014-02-04.
  8. ↑ Off The Charts by Bruce Haring: Birch Lane Press; First Edition (1996), ASIN B00276GUJU
  9. ↑ "In Need That Record! film". I Need that Record. Retrieved 2015-02-28.
  10. ↑ Sonic Boom by John Alderman:Basic Books; 1st edition (August 15, 2002) ISBN 978-0738207773
  11. 1 2 3 Bringman, Hal. "Career Timeline". LinkedIn. Retrieved 2014-02-04.
  12. ↑ "NVPR Expands Into South America; Opens Office in Buenos Aires". PRWeb. November 18, 2008. Retrieved 2015-02-28.
  13. ↑ Briman, Hal (January 2009). "A new sort of offshoring". Global Post. Retrieved 2015-02-28.
  14. ↑ Takahashi, Dean (April 27, 2012). "The DeanBeat: Follow the people. Follow the money. Into casino games.". VentureBeat. Retrieved 2014-02-04.

External links


This article is issued from Wikipedia - version of the 6/26/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.