Extra (service areas)
Private | |
Industry | Hospitality |
Headquarters | Beaconsfield, England, UK |
Area served | England |
Key people |
Stephen Spouge, Owner/Director, Robert Wade, Chairman |
Parent | Swayfields |
Website | Extra MSA |
Extra MSA Services Ltd is a company which operates 9 motorway service stations in the United Kingdom, mainly on primary routes. It is based at Beaconsfield services, previously being in the centre of Lincoln. It is also known as Extra MSA Forecourts Ltd.
Many of the brands at Extra locations including 'M&S Simply Food', 'Costa' and 'Greggs' are operated by Moto, the UK's largest service area operator and Extra's biggest competitor.
Market position
Extra is the fourth largest service station operator in the UK behind Moto (1st), Welcome Break (2nd) and RoadChef (3rd). It came into operation after the government deregulated motorway services to encourage more competition and its first site opened in December 2000, at Cambridge. Peterborough opened in January 2001 and Baldock in July 2001.
Outlets
Service stations
Extra developed its first three service stations at a cost of £60m. The parent company was set up in 1992 by Stephen Spouge, who is now Chairman. Its service stations are designed by Nash and Partners of West Sussex.[1] The fuel reservoirs are built by WEFCO of Gainsborough. It originally planned 17 service stations and currently operates a total of 9 service stations, and 2 petrol stations at competitor owned sites:
- Baldock - A1/A1(M) J10, via A507
- Beaconsfield - M40 J2, via A355
- Blackburn with Darwen - M65 J4
- Cambridge - A14 J28
- Cullompton - M5 J28
- Peterborough - A1/A1(M) J17, via A605
- Cobham - Between J9 & J10 of the M25
Petrol stations with basic services
- Tibshelf (formerly Chesterfield) - Between J28 & J29 of the M1
- Winchester - Between J8 & J9 of the M3
Future stations
Extra is currently the fastest developing service station operator in the UK with three areas opening, one each year up to 2010. The most recent station to open was at Cobham in late 2012. Future sites plan to maximise areas of the road system that have few service areas, and will be developed by Swayfields Ltd, who own the Extra company.
Service stations due to open:
- Sheffield - M1 J35 [2]
- Solihull - Between M42 J5 & J6
Facilities
Restaurants
- McDonald's
- KFC
- Chopstix
- El Mexicana
- JD Wetherspoon
- Greggs (operated by Moto)
- Nando's
- Patisserie Valerie
- Carvery Express
- Chozen Noodle
- Tossed
Coffee houses
- Starbucks Coffee
- Costa Coffee (operated by Moto)
Retail outlets
- WHSmith
- M&S Simply Food (operated by Moto)
- Quicksilver gambling/amusement arcades
Petrol stations
- Shell
- BP
Hotels
- Days Inn
- Travelodge
- ibis Budget
See also
References
- ↑ "Motorway Service Areas", Nashandpartners.co.uk. Retrieved 3 December 2011
- ↑ http://www.sheffieldmotorwayservices.co.uk/
External links
News items
- Independent April 2008
- Times April 2008
- Forecourt Trader September 2007
- Property Week September 2006
- Business Weekly November 2000